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ARN Magazine - March/April 2009
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In this Issue:
Thriving in the New Economy
While rentals are down 10-15 percent, independent operators and small franchisees are aggressively adapting to new market conditions and reaping the rewards.
Buying Used Cars (Intelligently)
With fewer car programs and a cap on financing limits, it’s time to consider “fleeting up” with used vehicles.
15 Ways to Build Your Business in a Tough Economy
This year’s Car Rental Show gives you more ways than ever to network, learn and build your business.
Fox Celebrates 20
Fox Rent A Car remains focused on the leisure market with a business plan that promotes steady growth while weathering tough economic times.
5 Key Factors Driving Effective Rates Management
In a down economy, implementing a revenue management strategy that addresses potential customers, fleet utilization, advance reservation build and competitor’s constant price fluctuations is more essential than ever.
Public RACs report year-end earnings. Fleet loans available under TALF program. Fleet sales contribute to 34-year low.
Car Rental Q&A
Techniques for working with international clientele.
Product and Vendor News
U-Save strikes deal with Orbitz.
Used Car Prices
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