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ARN Magazine - March/April 2003

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In this Issue:

Checking into Hotel Partnerships
Partnering with a hotel can provide a steady steam of referrals, extra exposure and marketing opportunities. But there are also hidden costs to consider.

Bact to the Future of Consolidated Facilities
Consolidated Facilities promise to alleviate airport congestion, allow room for RAC growth, open the door for more competitors and more. Three years after its construction, the facility at Dallas/Fort Worth International Airport proves the point ad provides valuable lessons.

Diverse marketing Drives Sales for American Van Rental
Event marketing is one of the techniques that has helped the Atlanta-based independent rental company thrive for more than a decade.
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