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F&I Magazine - November 2009

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In this Issue

FEATURES

Driving Toward History
With some signs that the worse may be over, talk of a recovery and the possible roadblocks ahead took center stage at he 2009 F&I Conference and Expo.
Credit Platforms Revisited
Credit platforms revolutionized the F&I industry connecting dealers to more finance sources than ever before. But what’s next for these key F&I tools?
Capitalizing on the Used Market
If you have the right product lineup and selling prices, pre-owned customers will buy F&I products. F&I trainer shows you how.
5 Focus Factors of F&I
It’s definitely easy to get wrapped up in all of he negatives these days. F&I trainer provides a head-clearing lesson and reveals the five factors every F&I manager should be focused on.




SPECIAL FINANCE
Pulling the Trigger
Trigger leads can be an effective and relatively inexpensive way to bring in new customers. But like any other marketing tool, there are rules to follow and pros and cons to consider.
50 Ways to Sell More Vehicles
Did you know that having a follow-up plan that stretches out 18 months can help you double your leads conversions? Marketing expert puts you on the path to doing just that.

DEPARTMENTS
  • Letter
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  • Bottomliners
  • Legal Corner
  • Editorial Page
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